We love the holiday season because it’s full of latest celebrity news headlines about people doing good in their communities and around the world.
This year, many A-list names are getting together to support a cause close to all of their hearts – children.
Celebrities including Jennifer Aniston, Sofia Vergara, Michael Strahan, Jimmy Kimmel and Luis Fonsi are using their power for good to join St. Jude Children’s Research Hospital® National Outreach Director Marlo Thomas in promoting the St. Jude Thanks and Giving® campaign.
“It means so much to us that year after year they open their hearts to the children of St. Jude,” said Thomas.
“[It] lets us keep my father’s founding promise that no family receives a bill from St. Jude for anything — not for treatment, travel, housing or food — because all a family should worry about is helping their child live,” he added.
The campaign is in its 19th year and raises awareness and funds for the organization’s continued battle to end childhood cancer and other life-threatening illnesses.
Aniston, Kimmel, and the other stars will appear in their own TV spot alongside a child that benefits from St. Jude’s work. These commercials are slated to air all throughout the holiday season.
“Every year the St. Jude Thanks and Giving campaign helps transform the holiday season into a time when we can all make a huge difference and help save the lives of precious children battling cancer and other life-threatening diseases,” said Aniston.
“St. Jude holds a special place in my heart and I am honored to lend my voice in raising awareness to support St. Jude’s lifesaving mission of finding cures and saving children in communities across America and around the world.”
In addition to the ads, St. Jude’s is aimed to raise funds and awareness for its cause by selling merchandise crafted by celebrity partners. For example, St. Jude partner HSN collaborated with stars including Thomas, Melissa McCarthy, Kristin Chenoweth, Christie Brinkley, Iris Apfel, Giuliana Rancic to design a Holiday Ornament Collection.
“I have met a lot of great people in my life but the kids of St. Jude Children’s Research Hospital are so inspiring” said Strahan.
“St. Jude is one of my favorite places. The care they provide is unsurpassed and families don’t have to pay St. Jude for treatment, travel, housing or food. Please join me during the St. Jude Thanks and Giving campaign this holiday season. Your support will help ensure that children from across America and around the world continue to benefit from the lifesaving research and treatment being done every day at St. Jude.”
Throughout November and December, consumers are asked to support the campaign by shopping at more than 70 leading national brands and sharing what they #GiveThanks for using social media.
“I had a lot of fun filming these spots with Isabelle, Marleigh and John Claude – all of whom are great kids,” said Kimmel.
“This holiday season we can help St. Jude continue to treat the toughest cases while ensuring that families never pay St. Jude for treatment, travel, housing or food. Every little bit can help save the lives of these sweet and beautiful children.”
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